Shoppers could spend as much as $105 billion in
online purchases, up 8–11 percent from last year, according to a forecast
by the National Retail Federation.
“Cyber Monday,” the first Monday after Thanksgiving,
will be the largest online sales day at $2.6 billion, up 15 percent from last
year, according to a study
by the Adobe software company.
Purchases on mobile devices will drive 20 percent of Cyber Monday sales, the
study predicts.
Online shopping generally drives big increases in
shipping. In November, the Postal Service shifted
to a 7-day holiday delivery schedule to accommodate the surge.
USPS expects to deliver
between 450 million to 470 million packages this holiday season, up about 12
percent from last year.
Retailers have geared up for the online shopping boom too.In addition to starting their online promotions earlier this year, online retailers have added features that allow shoppers to check on product availability and chat with customer service representatives.
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