Tuesday, January 14, 2014

  Miami-Dade County Postal Customer Council Presents 
  "Branded Color Mobile Technology Promotion"
  January 24, 2014 
Please join us for our upcoming complimentary event featuring "Branded Color Mobile Technology Promotion" on Friday, January 24, 2014. The event will take place at the Miami GMF, Postmaster’s Conference Room # 535, 2200 NW 72 Avenue, Miami FL from 10:00 a.m. to 12:00 p.m.

Limited seating is available; register early by replying with your company information, number of attendees and their names.

Meeting Agenda:
  • USPS Headquarters Guest Speaker
  • Briefing of 2014 Promotions - Branded Color Mobile Technology Promotion
  • Information/Benefits on becoming a Miami-Dade County PCC Member
  • Refreshments
QR Codes have become more commonplace in integrated marketing campaigns and have both marketing and brand value, however marketers still express concern that they are visually unappealing. Creativity can turn those QR codes into valuable assets. 

The 2014 Branded Color Mobile Technology Promotion encourages mailers to push the envelope and expand their mobile technology usage beyond basic QR codes. Attention grabbing QR codes can be the differentiator in getting consumers to become aware of and engage with your brand. By participating, mailers will have the opportunity to receive an upfront postage discount on qualifying mailpieces that use creative elements such as color and/or graphics in their mobile print technology.

The Branded Color Mobile Technology promotion provides business mailers with and up front two percent postage discount on Standard Mail® and First Class Mail® letters, flats and cards (presort and automation).

To register, contact Mirtha D. Uriarte at 305-470-0386 or mirtha.d.uriarte@usps.gov.

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